New book busts the myths around sexual abuse
Today’s knowledge level is generally low about sexual abuse and what treatment to provide for victims. To increase knowledge and bust the myths around sexual abuse, Aleido has, as part of its CSR programme, created new educational material for the organisation WONSA (Worlds Of Non Sexual Abuse).
The mission of WONSA is to prevent sexual abuse through treatment, research and education and to make medical care an apparent step after sexual abuse, in Sweden or anywhere else in the world. WONSA reached out to Aleido Learning so to increase awareness together around the lack of help and treatment that prevails in Sweden.
We notice that many myths are hard to kill. For example, one common belief is that Swedish healthcare is highly skilled within this field, whilst in fact we are often lacking knowledge. This is just one of the areas we want to influence with our educational material.
Gita Rajan, physician and founder of WONSA
INFORMATION TO DIFFERENT TARGET GROUPS
“During the project, we realised that we wanted to reach a broad audience, not just those who had already come into contact with WONSA. That’s why we chose a small, accessible book format. The book will be distributed on care units and sent to decision-makers to shed light on this very important subject,” says Anders Jonasson, manager at Aleido Learning.
The project resulted in a printed, illustrated book aiming to bust the common myths around sexual abuse (site in Swedish) and letters to decision-makers as well as an in-depth educational page on WONSA’s website, targeting different audiences that WONSA is working towards.
LONG EXPERIENCE IN LEARNING CONCEPTS
In this project, Aleido Learning has supported with project managers, learning specialists, UX designers, front-end developers, art directors, producers and scrips writers. Aleido Learning has long experience in creating learning concepts and mixing formats, both analogue and digital, such as books, games etc.
This is a subject that is hard to talk about and it has been important to be able to back-up any part of the educational content with facts. We sincerely hope that our work will help WONSA continue its important mission so every victim gets the proper care.
Anders Jonasson, Manager at Aleido Learning
ALEIDO’S CSR PROGRAM
The project has been financed through Aleido’s CSR program. In the CSR program, short for Corporate Social Responsibility, Aleido allocates a number of hours every year within the organisation, for coworkers to engage in different social sustainability initiatives supporting the United Nations 17 Sustainable Development Goals.
About WONSA
WONSA is a Swedish non-governmental organisation visioning a world without sexual abuse. The mission of WONSA is to prevent sexual abuse through treatment, research and education and to make medical care an apparent step after sexual abuse, in Sweden or anywhere else in the world.
Case studies
Contact
Interested in our services?
Erik Baljeu Djurback
General Manager Aleido Learning
+46 (0)736 827 653
- at https://form.apsis.one/jobslf4kvQbOqp